Event Portfolio
MAJOR ROLES
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Events, Programming & Sales Manager - November 2018 - December 2022
Promotions & Sales Manager - August 2017 - November 2018
As the Events and Sales Manager at Yonder Queenstown from November 2018 to December 2022, I played a major role in establishing the venue as a popular live music destination in New Zealand, hosting up-and-coming bands as well as international acts. During my tenure, I built strong relationships with promoters and other industry professionals, which helped to boost the venue's reputation in the NZ music scene.
Some of the key aspects of my role included artist and event programming, where I was responsible for managing enquires, seeking out new acts, and creating one-off special events. I also played a critical role in developing relationships with promoters, artists, partners, and brands.
Collaborating with the marketing manager, I developed effective marketing strategies that helped to increase ticket sales and drive attendance to our events. As part of my role, I also managed yearly budgeting and show budgeting, ensuring that we stayed within budget while still delivering high-quality events that met the expectations of our guests.
Ticketing was also a key responsibility, and I worked closely with our ticketing partners to ensure that the process was smooth and efficient for our guests. Overall, my time at Yonder Queenstown was incredibly rewarding, and I'm proud to have played a significant role in the venue's success.
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Events and Sales Manager | Nov 2018 - Dec 2022
Promotions and Sales Manager | Sept - 2015 Nov 2018,
I was responsible for organising an array of events, from international DJs to live bands. The venue had a capacity of 260 people and was well-known for its lively events.
As an integral part of the team, I was responsible for artist and event programming, managing enquires, seeking out new acts, and creating one-off special events. Additionally, I built strong relationships with promoters, artists, partners, and brands to ensure the success of our events.
Collaborating with the marketing manager, I developed effective marketing strategies to boost ticket sales and drive attendance to our events. I also managed yearly budgeting and show budgeting, ensuring that we stayed within budget while delivering high-quality events that met the expectations of our guests.
One of my major responsibilities was the management and coordination of off-site activations. For instance, I managed the Luma Lounge over the Luma Light festival in Queenstown Gardens, which attracted 50,000 people annually. The activation was a licensed area consisting of six bars in 2019, including brand activations from Emerson's, Bushmills, Macs, and Corona, as well as our own bars and food vendors. I oversaw the full health and safety planning, costing projections, stock ordering, financial report post-event, full theming of the area, and organizing and managing a team of 20 people.
Overall, my time at The World Bar Queenstown was exciting and challenging, and I'm proud to have played a major role in organising successful events that created unforgettable experiences for our guests.
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Promotor Rep - Corona Sunset Sessions, Waihekei, Feb 24
Site Crew - Synthony in the Domain -Auckland, Feb 24
Artist Liaison Manager - Nest Fest 24 - Sept 23 - Jan 24
Artist & Production Manager (Delivery) - Dunedin Beer Festival, Nov 23
Promotor Rep - Corona Sunset Sessions, Gisborne, Oct 23
Artist Liaison 2IC - Long Line Classics, Gisborne ,Oct 23
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VIP Manager - Listen In, Auckland, Sept 23
Site Crew- Listen In, Auckland, Sept 23
VIP Function Manager - AIMS Games, Sept 23
Tour Manager - Sofia Machray Language of Flower Tour, July-Aug 23
Event Manager - Fort Lane Live, July 23
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• Artist Liaison 2IC | 121 Festival | March 23
• Stage Manger | OUSA Ori | Feb 23
• Event Co-ordinator | Fat Boy Slim Tour QT | Feb 23
• Site Manager 2IC | Roam Festival | Jan 23
• Customer Service Manager | Gold Rush Festival | Jan 23
• Customer Service Manager | Golden Lights Festival | Jan 23
• Customer Service & Volunteer Manager | Rhythm & Vines | Dec 22
• Event & Ops Manager | This Kinda Day Festival | Dec 22
• Operations Manager | Cyclorama E-Bike Festival | June 22 - Oct 22
• Stage Manger | AWE Festival | Oct 22
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• Event & Activation Manager | Red Bull Home Run After Party | Sept 22
• Delivery Team | Snow Machine x NZSki | Sept 22
• AL & Stage Manager | Katchafire x NZSki | Aug 22
• AL & Stage Manager | Hilltop Hood x NZSki | July 22
• Event & Stage Manager | Welcome to Winter | July 22
• AL Manager | Mardi Gras QT | June 22
• Stage Manager | Whakatipu Music Festival | April 22
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• Event Manager | King Beats | Feb 22 (Cancelled due to Covid)
• Artist Liaison | Hybrid Minds QT | Jan 22
• Artist Liaison Manager | Mardi Gras QT | June 22 & Oct 21
• Village Manager | Cyclorama | June-Nov 21 (Cancelled due to Covid)
• AL & Stage Manager | King Beats | Feb 21
• Artist Liaison | Sub Focus & Dimensions | Jan 21
• Artist Liaison | R&A | Dec 20
• Programming & Stage Manager | Whakatipu Waita | Jan 2020
• Stage Manager & AL - Sky City Ball | June 2019
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Event Manager | Shucka | 2020 - 2023:
I've managed multiple shows at hired venues with capacities of up to 600 people, including The Memorial Hall, QT, AJ Hackett Bungy Center, and Lake Wanaka Center. My responsibilities included liquor license applications, bar operations, staffing, and event budgeting. Working with the promoter to create the best possible experience for the guests.
Event Operations Manager | Keep It Low | 2021-2022
Assisting the promoter with the execution of events in The Memorial Hall, with a focus on Event Ops, Venue Ops, and Licensing.